What is PPC? – A Beginner’s Guide to Pay-Per-Click Marketing
What is PPC? - The Beginner’s Guide to Pay-Per-Click Marketing So, you’ve heard the term “PPC” being used and you are curious about what it means and how you can start to [...]
3 Signs That You’re Not Ready to Hire a PPC Agency
3 Signs That You’re Not Ready to Hire a PPC Agency We’re huge fans of pay per click advertising. Done right, this dynamic, competitive field of digital marketing can totally transform your business [...]
How to Create a Landing Page that Converts
How to Create a Landing Page that Converts Your PPC ads aren’t creating conversions for you. Hold up, you might be thinking - you’re spending good money advertising on Google and Facebook - [...]
What Is Remarketing & 5 Reasons Why It’s Great For ROI
What Is Remarketing & 5 Reasons Why It's Great For ROI Did you know that only two per cent of your website visitors convert the first time they come across your website? [...]
7 Simple Tips For Optimising Your Facebook Ads
7 Simple Tips For Optimising Your Facebook Ads After you’ve set up some ad campaigns on Facebook and are starting to get some results in, you might be tempted to just sit [...]
Inbound Marketing vs Outbound Marketing – Why You Need Both
Inbound Marketing vs Outbound Marketing - Why You Need Both As a business owner wanting to learn more about marketing, you’ve most likely come across the words “inbound” and “outbound” at some [...]
9 Crucial Facebook Ad Metrics You Should Track
9 Crucial Facebook Ad Metrics You Should Track Does this sound like a familiar scenario: you publish post after post on Facebook, but your statistics tell you that only a very small [...]
Who Can I Target With Facebook Ads?
Don’t Worry Facebook, We Still Think You’re Great. In the midst of the Cambridge Analytica storm people seem to be genuinely surprised at all the information that can be retrieved from your [...]
Why Should I Use Facebook Live
Facebook Live: The Bold and The Brave Have you ever questioned the role of a live TV presenter? Perhaps thought to yourself “easy peasy – I could do that.” You [...]